Key Takeaways:
- Sony Bank aims to introduce a U.S. dollar-pegged stablecoin in 2026.
- The stablecoin will primarily serve customers within Sony’s ecosystem.
- Japan supports the development of domestic stablecoins, including JPYC.
Sony Bank is aiming to enter the U.S. stablecoin market, planning to launch a U.S. dollar-pegged digital currency as early as fiscal 2026, according to Nikkei.
The initiative is part of Sony Financial Group’s broader push into blockchain-based financial services, with the stablecoin intended to serve customers within Sony’s gaming and anime ecosystems.
A U.S. unit and strategic partnership
Sources familiar with the matter indicate that Sony Bank is establishing a U.S.-based entity to operate its stablecoin business.
In October, the bank applied for a U.S. banking license, demonstrating its commitment to complying with local regulatory requirements.
Sony’s Next Power Play: Web3 Payments Go Mainstream
→ A New Era for PlayStation Begins @SonySony isn’t just stepping into Web3, it’s preparing to reshape the way millions transact. With plans to launch a US-dollar stablecoin in 2026, Sony Bank is building a payment rail that… pic.twitter.com/EzwU2Tge6w
— CØUR JØSH (@courjosh) December 1, 2025
Additionally, Sony has partnered with Bastion, a U.S.-based stablecoin issuer, and will utilize Bastion’s existing infrastructure to issue and manage the currency.
The collaboration is expected to streamline operations while ensuring compliance, positioning Sony to offer a secure and efficient payment option to its American audience.
Targeting payments within the Sony ecosystem
Sony envisions the stablecoin primarily as a medium for U.S. customers to pay for video games, anime content, subscriptions, and other digital products.
By adopting a blockchain-based currency, the company aims to reduce reliance on traditional credit cards and the associated transaction fees, potentially creating a smoother and more cost-effective payment experience for users.
The move also aligns with Sony’s business strategy in the U.S., which accounted for over 30% of the group’s external sales in the last fiscal year.
By integrating its stablecoin into its existing platforms, Sony can enhance customer engagement while tapping into the rapidly expanding stablecoin market, which currently has a total capitalization exceeding $291 billion.
Similar initiatives and Japan’s stablecoin environment
Sony’s plans come amid a broader trend of major companies exploring blockchain-based payment solutions.
In January, Sony Block Solutions Labs launched its Ethereum layer-2 network, Soneium, aiming to become a central hub for content creators, fans, and communities.
Meanwhile, Japan is actively fostering a domestic stablecoin market. Local project JPYC recently received approval to launch the country’s first yen-pegged stablecoin, while a joint initiative involving three central Japanese banks is underway.
These developments underscore the increasing interest in digital currencies as complementary payment systems, both domestically and internationally.
Japan plans to reduce crypto tax rates from up to 55% to 20% by classifying cryptocurrencies like BTC and ETH as “financial products,” aligning with stock tax rates.
The move follows Japan’s 2025 crypto growth surge, driven by stablecoin rule reforms and increased on-chain… pic.twitter.com/TBo9zcAYjm
— Messari (@MessariCrypto) November 17, 2025
Sony’s forthcoming stablecoin marks a significant step for a traditional technology and entertainment company moving into financial services, potentially bridging gaming, media consumption, and blockchain payments in a single ecosystem.
Kiyosaki warns of the end of the Japan carry trade
While Japan pushes for stablecoins, Robert Kiyosaki, author of Rich Dad Poor Dad, warns that the end of the Japanese yen carry trade could trigger significant market stress.
He argues that rising Japanese interest rates may prompt investors to unwind positions, sell global assets, and strengthen the yen, thereby putting pressure on stocks, real estate, and bonds. While his predictions are dramatic, the mechanics he cites are grounded in fundamental economic dynamics.
Japan “Carry Trade” ended.
Watch out below. Bubble Markets about to deflate.
Standing by my mantra…buy gold, silver, Bitcoin, and Ethereum.
More recommendations on how to get rich while world collapses will follow in future Tweets.
Yes: you can get richer while world gets…
— Robert Kiyosaki (@theRealKiyosaki) November 29, 2025
Kiyosaki’s broader message remains consistent: debt-heavy economies are fragile, asset markets are inflated, fiat currencies are losing value, and crises transfer wealth from the unprepared to those holding resilient assets.
This is why he urges investors to favor gold, silver, Bitcoin, Ethereum, and now energy assets, which he believes are independent of central-bank policy and positioned to benefit from rising inflation and AI-driven energy demand.
He sees metals as protection against monetary mismanagement, crypto as decentralized “hard money,” and energy as a long-term winner in an AI-powered economy requiring massive electricity consumption.